It has long been an oracle, but now Google has said itself in a blog post: Security is a ranking…
Something is wrong with the relationship between brands and their customers. Despite most companies' efforts into their loyalty strategies, 60%…
The rapid acceleration of some key trends in the marketing industry during the COVID pandemic has posed a particular challenge…
Complaints can become opportunities for improvement for any company, as they help us locate problems and improve procedures. Today I…
We always tell ourselves that the future is in our hands. We think, with goodwill, that work pays and experience…
On August 19, 2019, 181 CEOs of the world's largest corporations - Apple, Amazon, Coca-Cola, Microsoft or Pfizer, to name…
Conversion tracking - a very important term for advertisers in e-commerce. The success of advertising measures can be assessed much…
As the world's largest social network, Facebook is ideal for effective and sustainable marketing. Small and medium-sized companies can also…
Today there is no advertising campaign that is not done online. And if we talk about advertisements on the internet,…
Since the advent of social networks, the world of marketing has undergone a 180-degree turn. Information flows, buying cycles and…